Real Madrid, one of the world’s most popular football clubs is currently testing TV urinals in the men’s bathrooms of their stadium, Sandiago Bernabeu, and it’s not the only one.
One would think that the management of the Spanish club is trying to make it easy for fans to follow the action on the field even when going to the bathroom, but according to several news reports, the screens installed in the urinals have nothing to do with football and everything to do with generating revenue. Apparently, the footage played on these screens will focus mainly on advertising, instead of showing the live game on the pitch, and there’s a good reason for that – it’s much more profitable.
