If you didn’t believe in the power of art to change an entire community’s history and fortune, then Sheffield, also known as Tasmania’s Town of Murals, is the perfect example to convince you.
Despite being located in a spectacular natural setting, at the foothills of Mount Roland, in north-western Tasmania, the small town of Sheffield needed something more to help it overcome a steady economic decline. The population of this typical Tasmanian settlement went up dramatically when construction of several hydroelectric plants began in the area, but once the development was complete, workers started moving away to newer prospects, which led to a decline both in population and local economy. By the mid 1980s, the people of Sheffield realized the gorgeous setting wasn’t enough to attract enough tourists to boost their economy, so they formed a tourism association that decided to follow the example of a Canadian town that had a similar economic clump, and turn Sheffield into an outdoor mural art gallery.