Potato Parcel has got to be the most ridiculous business idea since the Pet Rock. It’s so silly that when entrepreneur Alex Craig told his girlfriend about the idea, she laughed right in his face. But Craig went right ahead with his plan, and now he’s the one laughing all the way to the bank.
The business model is rather simple – anonymous messages sent via potatoes. Users go online to order a potato, add a custom message and send it to whomever they like, anonymously. 24-year-old Craig said that he came up with the idea for the service while having dinner with his girlfriend earlier this year. “She said, ‘You will not sell a single potato. This is the stupidest idea I’ve ever heard.’”
Yet, to everyone’s surprise, Craig’s idea caught on. “On our second day that we were live, and we started promoting it on Reddit, and we got $2,000 in orders, I just knew this was it,” he said. He’s sold over 2,000 potatoes so far and he’s been making a neat profit of $10,000 per month since May.
