Reaching stardom on popular social networks like Facebook or Instagram is relatively easy when you’re a successful artist or athlete, but you can also make it big if you’re simply a very attractive person, or if you’re obscenely rich. But how does a 20-year-old average girl from Warsaw, Poland who posts fairly unimpressive photos of her day to day life get over 100,000 followers on Instagram without even showing her face?
That’s the big misery surrounding Natalia Gutkiewicz’s success story. In the three years since she’s been on Instagram, Natalia has made just 443 posts – pretty low compared to other Instagram stars – which have however attracted 101,000 followers. So how did she do it? Well, the 20-year-old believes that it has to do with the fact that she has never shown her full face in any of her posts. Yes, you can sometimes see one of her eyes, her lips, the back of her head, but nobody actually knows what she looks like. She’s usually the one taking photos of her friends, as she considers herself a narrator, and her Instagram account a view of the world through her eyes, but in the few photos she appears in, you never get a good look at her face.