They say the secret to a successful career is doing what you love, but paying monthly bills when the thing you love most is playing video games all day has got to be pretty darn hard. Not for Moru-chan, a Japanese gamer who is currently earning  a decent $10,000 for basically spending three months of his life playing a video game and broadcasting his experience online.

If you enjoy spending your free time playing massive multiplayer online games (MMOs) like World of Warcraft of Guild Wars, Moru-chan’s arrangement must seem like a dream job. Truth be told, there are probably thousands of gamers out there who do the same thing for free, but he is one of the lucky few who are able to support their livelihood by killing monsters, upgrading their virtual character and performing quests in a fantasy online universe. A long-time fan of online role-playing games, Moru Chans was chosen by the development team of Japanese MMO ArchAge to be the recipient of a ¥1 million ($10,000) check for spending three whole months cooped up in a one-room apartment provided by the company playing the video game and streaming it to Japanese video-sharing site Niconico. He spends all night in front of the computer, playing the game, and his days sleeping on a mattress on the floor, cooking in his very small kitchenette and doing the laundry.

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Massively Multiplayer Online (MMO) video games are very popular in China. Combine that with the country’s culture of fakes and copycats and you get lots of unofficial merchandise and even venues  inspired by popular virtual reality universes. One such place was the World of Warcraft-themed restaurant on Chaoyang Road, in Beijing.

Opened in 2008, by a businessman who just happened to also be a huge fan of Blizzard’s fantasy universe, the unique World of Warcraft restaurant was designed entirely around the MMO and its original opening cinematic. Created as a “comfortable gathering place for fellow gamers”, this place had Warcraft-inspired decorations, dishes named after locations in the game and plasma screens showing live footage from the MMO world. The large banner above the entrance featured the game’s logo, an Alliance mage and a Horde warrior, as well as the crests of the two playable races. This would have probably been enough to attract the millions of Chinese fans who live and breathe World of Warcraft, but the entrepreneur really went all out trying to make the restaurant itself appeal to die-hard gamers.

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For those of us who aren’t online gaming enthusiasts, the actions of a Chinese gamer this holiday season may seem a tad bizarre. But for him, it’s perfectly normal to spend $16,000 on a sword that isn’t even real.

While it has become common practice for many people to spend small amounts of money on online games, this gamer from China has indeed outdone most others. He won a bid for a virtual sword to be used online. What’s even more surprising is that the game for which the sword was purchased hasn’t even been released yet. Age of Wulin is a martial arts MMO that is set to release its first Chinese beta version in the spring of 2012. The English version will follow soon after. Snail Games, the developers of Age of Wulin, organized an online auction of various exclusive virtual items that players could bid for. While the sword was by far the costliest one to be sold, several other items fetched good amounts of money. A sheath for a Lordly Spear went for $2,500, while the Hook of Departure sheath followed closely at $1,600. Pre-paid time cards and enhancement materials were sold for smaller amounts.

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Jealous on a fellow guild master who got to play his favorite video game on an IMAX screen, a Chinese gamer spent a ridiculous amount of money to play on the world’s largest LED screen.

MMOs (Massive Multiplayer Online games) are very popular in China, and the people who play them are very competitive. The problem is some of them are also filthy rich and spare no efforts when it comes to showing the competition how cool they are. Take this young gamer who spent 100,000 RMB ($15,000) for just 10 minutes of playing Magic World Online 2, on the world’s biggest LED display, and all just to beat the record of a fellow gamer who played the same game in an IMAX cinema.

Set up in “The Place”, one of Beijing’s most popular shopping malls, the 250-meter-long, 30-meter-wide display is appropriately named “All Beijing, look up!”. I know you have to be out of your mind to throw away that much money on a short gaming session, but this hardcore MMO fan can take comfort in the fact that no one will be able to break his record…at least not until Dubai finishes its giant LED display, set to be the largest yet.

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