Designed by Louis Vuitton’s menswear artistic director, Virgil Abloh, as part of this year’s men’s collection, this airplane-shaped handbag recently went viral for allegedly costing more than a used, single-engine airplane.

Virgil Abloh’s collections have always divided critics and fashion fans, with the main critique being that he overloads his creations with a bunch of ideas and concepts, and his latest one is no different. Unveiled in January, LV’s Fall/Winter 2021 men’s collection featured a variety of over-the-top ideas, including clothes inspired by famous architecture and popular landmarks. But what really caught people’s eye on the internet recently was an airplane-shaped handbag featuring Louis Vuitton’s iconic monogram, and a spicy price tag – $39,000.

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With personal protective equipment becoming so important in the context of the Covid-19 pandemic, luxury brands are eager to get a piece of the pie. Luxury goods powerhouse Louis Vuitton has just announced a $1,000 face shield that doubles as a sun visor.

The LV Shield consists of a visor made from a plastic-like material, fabric trim featuring the company’s signature LV monogram, an elasticated strap and golden studs engraved with the Louis Vuitton name that enable users to flip the visor upwards and downwards, thus alternating between a face shield and a peaked cap. The visor is made from a photochromatic material that changes from perfectly transparent to tinted when exposed to direct sunlight. And you can probably have it for just $1,000 or so.

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Faced with a choice between their life and their valuables, most people would choose the former in a heartbeat, but one Michigan man showed that he would rather die than part with his beloved designer bag.

On Monday, May 21, Jerad Kluting was out for a walk in Michigan’s Holland Township when a masked robber came out of nowhere, pulled out a gun from his waistband and demanded that he hand over his bag. But this was no ordinary bag. It was a $1,700 Louis Vuitton that Kluting had fallen in love with the moment he saw it. He had saved up the money to buy it for a long time, and he wasn’t going to just give it up to a stranger, even if his life was on the line.

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It’s no secret that Louis Vuitton is one of the most expensive luxury brands in the world, but what you probably didn’t know is that they also make rulers. Yes, the kind kids carry in their pencil cases, only cooler looking and way more expensive.

There’s no point beating around the bush, the Louis Vuitton ruler costs a whopping $175. It’s a small 15-centimeter ruler, so that’s over $11 per centimeter, and even taking into consideration the brand, and the fact that it’s lined with high-quality leather for comfort, I still can’t wrap my head around the idea that anyone could pay so much for a stationery item. Maybe the trademark four petal flowers in the form of stencils will sweeten the deal for fans of the brand, but still, that’s almost $200 for a freaking kids’ ruler!

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