After seeing his business affected by the Covid-19 pandemic, a Michigan jeweler decided to close shop and make money by using about $1 million in precious metals as treasure for would-be treasure hunters willing to pay for clues.
Johnny Perri has been a jeweler his whole life, after learning the business from his father, but the economic crisis caused by the coronavirus proved too hard for his shop in Macomb County, Michigan. He had to options: either sell everything and retire, or find a new way to make money using the jewelry. Perri and his wife chose option two, allegedly burying or otherwise hiding around $1 million-worth of jewelry in dozens of spots, from the Detroit metropolitan area through the Upper Peninsula. Now the jeweler is challenging people to go hunting for his treasures and claim them for themselves, if they can find it.