Dr.Vorobev, a “medical jewelry” company based in Kostroma, Russia, has been getting a lot of attention for the sterling silver coronavirus-shaped pendants it has been selling since the start of the Covid-19 pandemic.
Sold online for 1,000 rubles ($13), the coronavirus pendant created by Dr. Vorobev has become a very controversial piece of jewelry on Russian social media. While some people buy it and post photos of themselves wearing it on their Instagram and VK accounts, other criticize the company for trying to make money off a global health crisis that has already killed tens of thousands around the world. Pavel Vorobyov, the founder of Dr. Vorobev, insists that the pendant is a gesture of support for health professionals, not a way to exploit the current crisis.