Called ‘devil lips’, or ‘octopus lips’, a cosmetic procedure that allegedly involves inserting filler into the edge of the upper lip to give it a wavy look is getting a lot of attention on Instagram these days.

No one knows exactly when and where this unusual beauty trend originated, but some sources claim that the procedure was pioneered by Russian plastic surgeon Emelian Braude. One thing’s for sure, though, the unusual lip contouring technique has been raising eyebrows on social media, especially in Russia, where it’s supposedly the most popular. But before you pick up the phone and call your favorite plastic surgeon about the devil lips procedure, you should know that no one is yet clear if it actually exists. Some plastic surgeons say that getting this wavy contour through lip fillers alone is impossible, and attempting to to do can be very dangerous.

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Plastic surgery is more popular than it’s ever been, but women looking for a less invasive way of getting a perfect nose are turning to a special wax that lets them mold their noses into the desired shape.

Microcrystaline wax has been used in Asia – particularly in China – for a while now, but it has recently been gaining popularity in the western world as well thanks to makeup enthusiasts and influencers showing off their temporary nose jobs on Instagram. Videos of women applying bits of white, clay-like material on their nose to drastically adjust its shape, and later deconstructing their work have been going viral on the popular social network lately, leaving people scratching their heads.

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Thailand’s fascination with skin whitening treatments is well known, but while most people opt to have the most visible parts of their bodies whitened, an increasing number of men are undergoing special laser procedures on the dark parts of their groin region.

News of the “penis whitening” craze in Thailand reached the Western world a couple of days ago, after photos of men undergoing the unusual procedure at the Lelux aesthetic hospital outside of Bangkok went viral on social media. They showed a number of men lying down on a medical chair while hospital staff operated the “Pikachu laser” on their groin region. If that name sounds a bit strange, you should know that the popular Pokemon is slang for “penis” in Thailand.

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A bizarre beauty craze has been sweeping Thailand for the last 5 years, with women spending thousands of dollars to have their upper lip reshaped as buffalo horns. Known as “krachap lips”, the cosmetic procedure is apparently only popular in Thailand.

Named after the water chestnut or buffalo nut – known as krachap in Thailand – because of its shape, which resembles a buffalo head or a flying bat, the controversial cosmetic procedure has become increasingly popular among young women over the last four or five years. It’s unclear how the trend began, but posts on the plastic surgery internet forum Dungdong reveal that people had been talking about the bow-like upper lip shape as early as 2009, in a desire to copy the look of actress Patcharapa “Aum” Chaichua. But it’s been getting worse in the last couple of years and plastic surgeons are desperate to stop it.

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