Kipposhi, a restaurant in Tokyo, Japan, has seen its popularity skyrocket recently, after photos of its bright blue ramen soup started going viral on social media platforms like Instagram.
Blue soup doesn’t really sound like the most appetising dish, but that hasn’t stopped people from flocking to Kipposhi, a ramen restaurant located in the heart of Tokyo, to give its famous Clear Chicken Soup ‘Blue’ a try, or at least take a photo of it to post on social media. It all started in January of 2017, when Mr Kozuimi, the owner of Kipposhi and creator of the unique blue ramen, posted a photo of his invention on Instagram. It went viral almost instantly, becoming a social media sensation, and putting the relatively new ramen restaurant on the map of must-visit Tokyo attractions.