Elections in India’s Uttar Pradesh state are literally going to the dogs as several candidates are reportedly using stray dogs as billboards to make sure their campaign messages reach as many people as possible.
At least two candidates – one in Rae Bareli and another in Ballia district – have been attaching their campaign banners and posters to stray dogs in their areas and letting them roam around. Photos of these walking, barking advertising billboards went viral on social media this past weekend, angering animal protection activists, and inspiring all sorts of memes. But despite the negative feedback to the advertising tactic, one of the candidates who admitted to using dogs to get his message out there has no regrets.