Laleh Mohmedi is an acclaimed food artist with hundreds of thousands of fans on social media, but few people know her career began as a way to make food more appealing for her son.

While most parents discourage their children from playing with their food, Australian blogger and food artist Laleh Mohmedi has literally made a career out of making edible toys for her son. It all started one day when she decided to mold her three-year-old son’s spelt pancake in the shape of a lion, to make it more appealing. He loved it, and, inspired by his reaction, Mohmedi continued experimenting with food art. After posting some of her best works on social media, she learned that her son wasn’t the only one who loved food sculptures shaped as popular cartoon characters and various celebrities. She now has over 150,000 followers on Instagram alone and works with some of the world’s biggest brands.

Photo: Jacob’s Food Diary/Instagram

“I don’t know how this thing I started doing in the kitchen with my son has turned into this. It blows my mind to this day,” Laleh Mohmedi told the Sydney Morning Herald. “I always loved art in high school, but never did anything since.”

Mohmedi’s company, Jacob’s Food Diaries has worked with companies like Disney, Nickelodeon, Kellogg or FC Barcelona on promotional project, and her amazing creations have caught the attention of numerous media organizations and personalities like Ellen DeGeneres Show or Martha Stewart. And looking what she can create exclusively out of food, it’s not hard to see why.

While the 35-year-old Australian is now a well-established food artist, she still uses her talent to bond with her son and convince him to eat healthy.

“Jacob decides who he wants to eat. He has lots of Disney books and picks characters from TV,” she said. “We bond over making food sculptures. Jacob is getting into it and he makes some crazy characters. It’s a chance to talk about ingredients and healthy eating.”

When selecting the ingredients for her edible artworks, Mohmedi usually prioritizes unprocessed and nutritious foods like kale, chia seeds, spelt or salmon. She is also the the ambassador of the #ChooseMyWellness campaign, which encourages Australians to eat healthy.